2 Nov, 2008 in SEO by admin

How to Use a robots.txt file to control access to your site

The easiest way to create a robots.txt file is to use the Generate robots.txt tool in Webmaster Tools. Once you’ve created the file, you can use the Analyze robots.txt tool to make sure that it’s behaving as you expect.

Once you’ve created your robots.txt file, save it to the of your domain with the name robots.txt. This is where robots will check for your file. If it’s saved elsewhere, they won’t find it.

You can also create the robots.txt file manually, using any text editor. It should be an ASCII-encoded text file, not an HTML file. The filename should be lowercase.

Syntax
The simplest robots.txt file uses two rules:

  • User-agent: the robot the following rule applies to
  • Disallow: the URL you want to block

These two lines are considered a in the file. You can include as many entries as you want. You can include multiple Disallow lines and multiple user-agents in one entry.

What should be listed on the User-agent line?
A user-agent is a specific search engine robot. The Web Robots Database lists many common bots. You can set an entry to apply to a specific bot (by listing the name) or you can set it to apply to all bots (by listing an asterisk). An entry that applies to all bots looks like this:

User-agent: *

Google uses several different bots (user-agents). The bot we use for our web search is Googlebot. Our other bots like Googlebot-Mobile and Googlebot-Image follow rules you set up for Googlebot, but you can set up specific rules for these specific bots as well.

What should be listed on the Disallow line?The Disallow line lists the pages you want to block. You can list a specific URL or a pattern. The entry should begin with a forward slash (/).

  • To block the entire site, use a forward slash.
    Disallow: /
  • To block a directory and everything in it, follow the directory name with a forward slash.
    Disallow: /junk-directory/
  • To block a page, list the page.
    Disallow: /private_file.html
  • To remove a specific image from Google image search, add the following:
    User-agent: Googlebot-Image
    Disallow: /images/dogs.jpg
  • To remove all images on your site from Google image search:
    User-agent: Googlebot-Image
    Disallow: /
  • To block files of a specific file type (for example, .gif), use the following:
    User-agent: Googlebot
    Disallow: /*.gif$
  • To prevent pages on your site from being crawled, while still displaying AdSense ads on those pages, disallow all bots other than Mediapartners-Google. This keeps the pages from appearing in search results, but allows the Mediapartners-Google robot to analyze the pages to determine the ads to show. The Mediapartners-Google robot doesn’t share pages with the other Google user-agents. For example:
    User-agent: *
    Disallow: /folder1/
    
    User-agent: Mediapartners-Google
    Allow: /folder1/

Note that directives are case-sensitive. For instance, Disallow: /junk_file.asp would block http://www.example.com/junk_file.asp, but would allow http://www.example.com/Junk_file.asp.

Pattern matching
Googlebot (but not all search engines) respects some pattern matching.

  • To match a sequence of characters, use an asterisk (*). For instance, to block access to all subdirectories that begin with private:
    User-agent: Googlebot
    Disallow: /private*/
  • To block access to all URLs that include a question mark (?) (more specifically, any URL that begins with your domain name, followed by any string, followed by a question mark, followed by any string):
    User-agent: Googlebot
    Disallow: /*?
  • To specify matching the end of a URL, use $. For instance, to block any URLs that end with .xls:
    User-agent: Googlebot
    Disallow: /*.xls$

    You can use this pattern matching in combination with the Allow directive. For instance, if a ? indicates a session ID, you may want to exclude all URLs that contain them to ensure Googlebot doesn’t crawl duplicate pages. But URLs that end with a ? may be the version of the page that you do want included. For this situation, you can set your robots.txt file as follows:

    User-agent: *
    Allow: /*?$
    Disallow: /*?

    The Disallow: / *? directive will block any URL that includes a ? (more specifically, it will block any URL that begins with your domain name, followed by any string, followed by a question mark, followed by any string).

    The Allow: /*?$ directive will allow any URL that ends in a ? (more specifically, it will allow any URL that begins with your domain name, followed by a string, followed by a ?, with no characters after the ?).

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